Contact Us 866-499-8989
September 17, 2015
For anyone buried in their life’s work…
Or their children’s lives…
Or just busy in general…
Or if you live under a rock without internet…
We will make the Subway scandal short and sweet for you:
Subway’s long-standing celebrity spokesperson, Jared Fogle. Jared has plead guilty to federal child pornography charges and illicit sexual conduct with minors.
As you can imagine, it was not a pretty media onset for either Fogle or Subway as a whole…
Yes, of course ties were cut with their not so celebrity Fogle but this raised an excellent question by attorney, Ken Hardison on TV advertising:
“Should I go on camera myself or hire a spokesperson or better yet, should I hire a celebrity spokesperson?”
And Hardison says that it all depends on these factors and their corollary questions:
Do you want to:
And the questions you should be asking are:
We think Hardison is SPOT on with these questions and we think they are essential to answer when deciding on TV advertisement…
Why?
Because A LOT of time and money goes into the production of such advertisements and while celebrity endorsements do work, there are great risks involved…as there are with finding a spokesperson (remember Fogle was NOT a celebrity when starting out with Subway).
Our spokesperson and representative image of the firm has always been someone within the firm…
What’s your take on it, business owners and advertisers?
See Us on KOLD’s ‘Legal Minute’ Segment in Tucson
Let me take a moment to tell you about an exciting partnership between Zanes Law and KOLD News 13. Starting Monday, May 5, Zanes Law will become the proud sponsor of KOLD’s ‘Legal Minute’
Jodi Arias Verdict
If you are not familiar with the gruesome trial of Jodi Arias, it has been a nationwide occurrence tracked by nearly all media channels alike starting in 2008 and continuing today. Similar to other
Spring Training is Back and in Full Swing in Phoenix!
Let’s PLAY BALL! Okay first things first! Here is the official schedule for the 2015 Spring Training happening across Phoenix and other surrounding cities including Goodyear, Mesa, Peoria,
Arizona is Headed to the Elite Eight
The University of Arizona's basketball team is headed to the ELITE EIGHT and we couldn't be more proud! This exact time last year, things got a little out of hand on University Boulevard